While we have been refining the traditional technology sector to generate exceptional speed, flexibility, efficiency and enhancing our quality and channel connections, we have also been successfully building a BenQ culture that supports our vision.
Through our four core values we motivate our people, get closer to our customers, and build our future. We Care: We want to have lifelong relationships with our customers, we seek to understand and meet their needs, care about our employees, and are concerned about our environment. We Innovate: We create, build and market innovative solutions; constantly looking for new and innovative ways to work and new ways to spark new innovation.
We Uphold: Quality: We produce reliable products, but quality for us also encompasses the quality of the experience of using the product as part of a total solution that delivers lifestyle benefits. We Celebrate: Enjoyment: We aim to bring enjoyment and pleasure to our customers as we celebrate the beauty we see in life.
What we have learned over the years is that the true strength of these core values is how they work together to help us bring enjoyment and quality to life. And we believe that our future success will increasingly depend on our ability to integrate not just at cultural and business-model levels but also with our customers as well.
Once the contract manufacturing arm of Taiwan's Acer Computer Corporation, BenQ Corporation has come into its own as a world-leading manufacturer of computer peripherals, digital media equipment, and mobile telephone and other networking and communications devices. Contract manufacturing continues to make up more than two-thirds of BenQ's revenues. Since splitting off from Acer in , however, BenQ has begun a push to establish its own name--which comes from the slogan, "Bringing Enjoyment and Quality to Life"--as a world-leading peripheral products brand.
The effort seems to be paying off. BenQ is led by Kuen-Yao K. Lee and is listed on the Taiwan Stock Exchange. Acer remains a major shareholder, with 14 percent of the company's stock. Stan Shih and a group of university friends founded Multitech in , becoming one of the pioneers of Taiwan's computer industry.
Lee quickly became an important member of the fast-rising Multitech group. In , when the company--which adopted the Acer brand name in formed a dedicated contract manufacturing subsidiary, Lee became head of the new subsidiary, originally known as Continental Systems. Continental Systems at first began producing components such as power supplies and monitors for integrated engineering workstations and other computer systems, supplying both Multitech and the fast-growing OEM market.
As such the company was part of a strong trend through the s, which saw Taiwan become one of the world's most important centers for contract computer component manufacturing. After Multitech adopted the Acer trade name in , the subsidiary became known as Acer Continental. In the late s, Acer Continental began to focus more strongly on the computer peripherals market--leaving the development of completed systems to its parent company.
The subsidiary then changed its name to Acer Peripherals to underscore its commitment to the components market. A Monitor that Matches the Colors of your Mac Have you ever connected an external monitor to your Mac only to find colors do not look the same?
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